This simple website tells you if you’re eating a stolen KitKat

Did you hear the one about the 12 tons of stolen KitKat bars? No really, it’s a true story. And now, Nestlé is asking the public for help in tracking down the chocolate bars with the aid of a simple website. During the week of March 23, Nestlé reported that 413,793 KitKat bars went missing in Europe when a truck carrying the candy was stolen. Nestlé followed up with a post on April 1 announcing a website where people can check to see if their candy was among the stolen stash the company believes might end up for sale in Europe. The Stolen KitKat Tracker is single-purpose landing page with an exceedingly simple layout. The red-washed website shows consumers where they can find the batch number on KitKat packaging, and it asks them to enter the code in a small text box at the bottom of the page. For Nestlé, the microsite serves two purposes: It helps the company locate where the stolen candy bars ended up, and it extends interest in the story, like a twisted take on a brand activat